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Mon 17 Jun
|Webinar
Lunch and Learn: EEAT & AI: The New Frontier of Content Strategy & SEO
Registration is closed
See other eventsTime & Location
17 Jun 2024, 12:30 – 13:30
Webinar
About the event
In this Lunch and Learn we will be joined by Ian Ferguson, Head of SEO at Venture Stream, who will discuss the new frontier of content strategy and SEO.
In this one-hour lunch and learn you will hear about:
Recent algorithm updates - the focus on EEAT and helpful content as part of your overall SEO strategy
How to utilise AI for SEO - streamlining your workflow with usage cases (and what not to use it for!)
Helpful content checklist - diagnosing traffic drops and finding new opportunities
Advanced page features - embracing structured data and rich results to boost visibility
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