Mullen Stoker strengthens brand identity as it welcomes new team members and affirms existing excellence

The Team at Muller Stoker

Mullen Stoker, based in County Durham, a leading accountancy and IT solutions firm in the North East, has revealed a refreshed brand identity as it enters a new era of growth and development.

While many firms opt for radical change, Mullen Stoker’s refreshed look is rooted in continuity and confidence, a sign that the best is being refined, not replaced.

The updated visual identity introduces brighter accent colours, a bolder, modernised font for the logo, and a new tagline: “Simplifying finances, strengthening systems.” Together, these enhancements bring a contemporary vibrancy while preserving the core brand equity clients recognise and trust.

“When we explored a full rebrand, we kept returning to the same truth: there is nothing inherently wrong with who we are,” says Neil Mullen, Managing Director of Mullen Stoker. “This refresh is an affirmation, of our people, our expertise, and the message we deliver. Rather than starting over, we have sharpened and strengthened what already works. It recognises new talent, new skills, and our unshakeable commitment to excellence.”

The brand refresh coincides with a period of internal growth and capability building. Over the past year, Mullen Stoker has welcomed four new team members across its accounting, marketing, IT and support functions, strengthening the core services of the business as well as enhancing day-to-day operations across the firm. Reflecting this ongoing expansion, Mullen Stoker is also currently recruiting for a Client Manager and a Trainee Accountant, further reinforcing its commitment to developing people and expertise within the business.

Though the visual identity is evolving, the firm’s core mission remains the same: to offer trusted, high-quality accountancy, audit, tax, and IT solutions to clients across the region. The refreshed brand signals that while Mullen Stoker continues to grow and evolve, its foundations, reliability, integrity and expertise, remain unaltered.

Find out more about Mullen Stoker