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Retail Tech Powerhouse Joins NETPark’s PervasID to Revolutionise Global RFID Market


Global RFID innovator PervasID, which operates from the North East Technology Park (NETPark) in Sedgefield, County Durham, has announced the appointment of Guy Hipwell as a non-executive director.
Guy Hipwell, non-executive director of PervasID

Global RFID innovator PervasID, which operates from the North East Technology Park (NETPark) in County Durham, has announced the appointment of Guy Hipwell as a non-executive director.


The move marks a significant step in the company’s mission to scale internationally while deepening its roots in the NETPark’s thriving tech ecosystem.


Guy Hipwell brings over three decades of experience in retail technology, e-commerce, and digital transformation, having held senior roles at iconic brands such as Harrods, Liberty, Arcadia, BHS, and C&A. A pioneer in digital retail, Hipwell has led innovation and turnaround projects across Europe and now advises high-growth tech businesses on strategic expansion.


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